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Advertising is not the only field in need of art directors; the film business also needs talented art directors.
In the business of cinema, an art director is responsible for the design, look and feel of a film's set. This includes the number and type of props, furniture, windows, floors, ceiling dressings and all other set materials.
The art director is a member of the film's art department, which is responsible for set construction, interior design and prop placement.