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Supply as much information as possible to minimize the involvement and cost of the Web site designer or multi media designer. Set your goals. What do you want your site to accomplish?
Organize your ideas into a few major topics and write them down for your designer. If you have ideas about what you want your site to look like, note them. If you have a Web site you admire, send your designer the URL so he or she can review it and get a better sense of what you'd like to see for your own site.