The Poetry of Advertising

Read this tip to make your life smarter, better, faster and wiser. LifeTips is the place to go when you need to know about Copy Editors and other Freelance Design topics.

How much copy should be in an ad?

The Poetry of Advertising

Ad copy is not fiction. The best copy editors use language sparingly and effectively to communicate an advertising message.

Much like a poem, there is no room for excessive text. When there are too many words, the main point is lost. Keep ads lean and mean.

   

Comments

Nobody has commented on this tip yet. Be the first.



Name:


URL: (optional)


Comment:


Not finding the advice and tips you need on this Freelance Design Tip Site? Request a Tip Now!


Guru Spotlight
Patricia Walters-Fischer