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A content writer works on Web sites, using good writing to help a client achieve business goals. This is a useful specialty for a freelance copywriter because the work can often be done online from any location.
A good content writer understands how people read on the Internet, and provides useful information in easy-to-read "chunks" so that users can skim and find the information they need most. Site owners know that having useful content helps drive Web traffic and positions their organizations as experts. The content writer is a vital link between those organizations and their customers.