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One way to cut down on time spent dealing with low-end customers is to establish a flat fee for a simple Web site, which might look something like this:
1-hour consultation to understand client's business goals and Web needs
Domain registration and hosting setup
Home page
About Us page
News page
Two additional content pages
Contact Us page
Two rounds of revisions
Site to be loaded and domain name transferred to client upon receipt of full payment
The exact fee will depend on prevailing freelance Web design rates in your area.
For many small businesses, this is sufficient to get them established on the Web. If you and the client have a good relationship, you can go on to make a case for the value of a more fully developed site; otherwise, you can go your separate ways.
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