Word of Mouth

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How can I build my client base?

Word of Mouth

Build your reputation as a good freelancer. After a project is completed, ask impressed clients to refer colleagues. Explain that your work might benefit them as well. If your client agrees to referrals, make sure to contact the referrals promptly. Don't forget to mention how you received their names when crafting that cover letter or making that phone call. And don't forget to thank your original client!



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Jennifer Mathes, Ph.D.