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In an agency, a creative director has a great deal of responsibility, and is often well compensated. However, these jobs are very competitive, and often very stressful. A different route involves marketing yourself as a freelance creative director. While this may also be stressful, you have the freedom to choose your clientele, and direct contact with those clients to communicate your great ideas.
Many freelance creative directors find that managing their own careers gives them the scope to imagine unusual solutions to problems -- solving a branding issue with an online game instead of an ad campaign, for example.
|Jennifer Mathes, Ph.D.|