What Skills Do I Need to Be a Creative Director?

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What skills do I need to be a creative director?

What Skills Do I Need to Be a Creative Director?

A good creative director doesn't need to have a certain degree or a certain career path. In fact, creative directors bring a wide variety of past experiences to their work.

What a creative director does need are:

  • Excellent people skills, including time management, running effective meetings, reconciling disparate points of view, and synthesizing different streams of information to create a productive whole.
  • Knowledge of design principles and techniques, including current trends and tools.
  • Understanding of effective copywriting and its role in a successful ad or campaign.

   

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Lynne Christen